Welcome to the Business Witch Academy
"I invite you to a world where there is no such thing as time and every creature lends themselves to change your state of mind."
- Shinedown "Her Name is Alice"
"Oh…I want to start!" cried Ophelia as she jumped up on my key…iojkfeiojkeijkmweiogjfjgikneolikwghj
"Hey! Watch it!" …my keyboard. "I think I should start."
"Why?"
"I am the teacher aren't I?" I said. "This whole thing is my idea."
"It is not! I had it first!" Ophelia 🌈, stuck out her tongue and flashed a bluish-purple color before turning back to her preferred pinky-purple tone. "For over 20 years,” Ophelia continued, “Cheryl has been helping entrepreneurs weave success magic into their businesses and manifest abundance through 1-on-1 coaching. There's this electrician, Tyler, who comes into the academy to fix things whenever I accidently cause a power surge, or blow up a microwave.
“He told me that with Cheryl's help he doubled his take home pay in his first year in business without taking on any debt! I couldn't believe it! Then, I was thinking about ordering some merch for my business and Cheryl introduced me to Hexadaisy. They are a promotional products company who, with Cheryl's help, landed their first two clients before they’d even formally opened their doors!" Ophelia exclaimed.
*POP*
In an instant, she blinked out of existence.
“Sorry about that. Ophelia can be, well, a bit over the top. You’ll get used to her. Don’t worry about the disappearing act either, that happens a lot, she has difficulty moving through time in a straight line. She'll be back soon, probably, or you can catch up with her at her Substack, Ophelia’s 🌈 Bazaar.”
“Hi. Welcome to the Business Witch Academy I’m Cheryl from Cheryl.wTf and I’m the Head Business Witch here at the academy. Ophelia was accurate in stating that for over 20 years I’ve been a business consultant, coach and fractional executive. I specialize in Revenue Operations (RevOps)—which means I help businesses align their people, platforms, processes, and strategies for sustainable growth. I’ve worked with everyone from brand-new startups to global enterprises, solving complex problems and implementing practical solutions.
"In a realm saturated with mundane messages and forgettable faces, your brand deserves to sparkle with its own unique magic. I started the Business Witch Academy because I believe the best way to predict your future is to create it and I'm here to help you do just that.
“Trying to run a business without training and support is like trying to put together IKEA furniture without the manual or screws. It's no wonder that…Big or small, new or old....
“80% of Business Change Initiatives Fail!
"As a business coach, it’s my job to do the heavy lifting to make lives of entrepreneurs like you easier and more success. I have been making my living solving problems and beating the odds for business owners like you since 2001. I spend my time learning, trying, failing, iterating, and then figuring out how to make it easier and faster for you to achieve the same or better results than I have.”
Why I Started the Business Witch Academy
One of my biggest frustrations? Turning away business owners who need help but can’t afford 1-on-1 consulting. So, I created the Business Witch Academy to make expert-level business guidance accessible.
Here’s how I help:
✨ The Library (what you’ve signed up for!): Articles, courses, templates, AI prompts, and digital downloads with step-by-step strategies to solve real business problems.
✨ Live Business Support Calls: Twice a month, I host interactive group coaching sessions (that’s the next tier up—let me know if you’re interested!).
✨ Marketing Services: Promotions in my newsletter, social media exposure, and done-for-you marketing templates.
Making Business Advice Fun & Actionable
Ever bought a business book you never finished because it was boring, overwhelming, or impossible to implement? Same. That’s why I do things differently.
My approach is:
✅ Engaging & Entertaining – Featuring vibrant fantasy graphics and my favorite student, Ophelia, a time-hopping, color-shifting magical dragon learning how to run a business in our world.
✅ Actionable – Clear, step-by-step guidance so you can easily apply what you learn.
“If you’d like to jump on the fast track to success by learning shortcuts from me and getting your hands on the tools, AI prompts and other resources I create. Then subscribe now! Oh, and did I mention that a lot of my teaching is done through telling stories about Ophelia and the other students in the academy? You’ll never learn anything if it’s so boring you can’t stay awake to finish it, so we like to keep things interesting around here!”
This is my career and your support is necessary and appreciated to make sure I can keep doing the hard thing so you don’t have to…
Here’s What You Get
Free Subscribers
📅 Sundays: The Magically Thriving Business Newsletter: A mix of mindset, strategy, and real-life business stories—sometimes from my experiences, sometimes from Ophelia’s, and sometimes from my coaching clients. Expect raw, honest, and inspiring insights into the challenges and triumphs of entrepreneurship.
📅 Tuesdays: Deep-Dive Articles & Lessons - occassionally these are free
Tier 1 Paid Subscribers
📅 Tuesdays: Deep-Dive Articles & Lessons
Every other Tuesday (sometimes weekly), I release premium content, including:
📝 Story-Driven Business Lessons – Featuring Ophelia & real-world insights
📖 Chapters from Books in Progress – Get early access to my latest works
🎓 Course Lessons & Tutorials – Step-by-step guides with actionable takeaways
💡 Pro Tip: As a paid subscriber, you have full access to all past articles in The Library. Browse the archives here: 👉 The Library
✨ Must-Read: If you missed it, check out my full sales pitch course—complete with free downloads: 👉 Quick Sell Mastery Course
🚀 Coming Soon: I'm working on an AI for Business Guide, launching as a series in late March.
💸BONUS: Occassionaly I release a new downloadable resource in my online store - eBooks, Templates, Guides, Tools, Checklists, and more. Most of these are available for free to my paid subscribers.
Tier 2 Live Business Support Mastermind Groups
Would you prefer to get answers to your burning questions, in real time, tailored to the unique needs of your business?
Would you like to fast track your success and save yourself mountains of time and money?
Turn bewilderment into BRILLIANCE! ✨
❓No more guesswork – get answers in real-time, from real experts, without the fluff.
🥾No more bootstrap isolation - connect with other business owners, get support, collaborate, and grow together.
To turn your business into a well-oiled, money making machine.
Here’s what’s included:
✅ You Decide What We Learn: Rather than a cookie-cutter course or program, the Business Witch Academy Live Student Community is focused on student lead learning. I teach what you need to learn, when you need to learn it. Beginner to Expert - bring your questions.
✅ Monthly Marketing Mastermind
Need fresh ideas to generate leads and grow your business? Need help with Canva or Branding? Need feedback on your new marketing campaign? Join Cheryl in our monthly marketing mastermind to get help with your business growth strategies.✅ Monthly Board of Advisors Mastermind
It's lonely being an entrepreneur. Who does the boss turn to for help and advice? Join Cheryl in our monthly Board of Advisors call and lean on your community of other entrepreneurs and business coaches to get business advice, bounce ideas off of, or just lean on to remind yourself that you're not doing this all alone.
🎁BONUS🎁
PLUS You'll receive
Unlimited access to The Library 📖at the Business Witch Academy (Tier 1)
Unlimited free downloads of everything in the online store. Swipe files, checklists, and frameworks designed to save you time and get results fast.
Ability to request content for The Library and new downloadables in the store.
Live Student Community calls are every other Monday (odd dates) at 4pmEST.
You can join the Live Student Community and pay for the whole year, via the Substack Subcribe page…
Or for a monthly or quarterly payment plan, you can join here.
By leveling up to a paid Library 📖 Card, our joining our live student community, you’re not just gaining access to more content; you’re investing in your own growth and success. Your working toward having your own 🪄Magically Thriving Business💸.
Imagine having a treasure trove of resources, tools, AI Prompts, insights, and inspiration at your fingertips – all designed to help you manifest abundance and navigate the mystical realm of business with ease.
The best way to predict your future is to create it!
Are you ready to weave success magic into your business?
Stay Magical,
Cheryl
🛒 Shop BWA | 🌈 Shop Ophelia's Bazaar | 💸 Become a Sponsor | 🔔 Subscribe
P.S. *I glanced around.*
"Before she gets back, I should tell you a little about 🦄Ophelia🌈….(click here)
Would you like access to the library for free?
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